{"id":2170,"date":"2025-04-03T06:30:00","date_gmt":"2025-04-03T04:30:00","guid":{"rendered":"https:\/\/fima.ub.edu\/edl\/el-destino-de-una-caja-de-victor-malumian\/"},"modified":"2026-03-04T14:14:55","modified_gmt":"2026-03-04T13:14:55","slug":"el-destino-de-una-caja-de-victor-malumian","status":"publish","type":"post","link":"https:\/\/fima.ub.edu\/edl\/el-destino-de-una-caja-de-victor-malumian\/","title":{"rendered":"\u00abEl destino de una caja\u00bb, de V\u00edctor Malumi\u00e1n"},"content":{"rendered":"<p><a href=\"https:\/\/www.gristormenta.com\/dca\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"drupal-import-img\" src=\"\/edl\/wp-content\/cobertes\/2025\/coberta_destino%20de%20una%20caja.jpg\" width=\"185\" height=\"283\"><\/a>Malumi\u00e1n, V\u00edctor. <em>El destino de una caja.<\/em> Pro\u0301l., Andrea Palet. [Quer\u00e9taro]: Gris Tormenta, 2024. 87 p. (Editor; 15). ISBN 978-607-59556-9-8.<\/p>\n<p>Us heu preguntat mai com arriben els llibres a les llibreries? \u00d2bviament, en una furgoneta, \u00e9s clar, per\u00f2 i el proc\u00e9s fins arribar a aqu\u00ed? Un cop s\u2019han impr\u00e8s, qu\u00e8 passa, amb els llibres?<\/p>\n<p>Aquest llibret (87 p\u00e0gines) explica el proc\u00e9s de distribuci\u00f3 dels llibres a partir de la pr\u00f2pia experi\u00e8ncia personal de l\u2019autor. Anys despr\u00e9s d\u2019haver constitu\u00eft una editorial, es va llen\u00e7ar al m\u00f3n de la distribuci\u00f3 a l\u2019Argentina. Sobretot de la distribuci\u00f3 d\u2019all\u00f2 que anomenem \u00abeditorials independents\u00bb i que, segons l\u2019autor, no poden dependre de les distribu\u00efdores multinacionals. Segons Malumi\u00e1n, \u00abel ecosistema del libro necesita, en la misma medida, de la curiosidad del lector, de la pasi\u00f3n del librero, de la sensibilidad de la editorial y de la intervenci\u00f3n certera de un buen distribuidor\u00bb.&nbsp;<\/p>\n<p>I \u00e9s que les editorials petites o independents es juguen molt a la carta de la prescripci\u00f3. Han de saber quins llibres seus es venen a quines llibreries, i aquesta informaci\u00f3 \u00e9s la que ha de con\u00e8ixer la seva distribu\u00efdora. La Llibreria A potser ven m\u00e9s exemplars d\u2019assaig perqu\u00e8 est\u00e0 a prop d\u2019una facultat, i la Llibreria B ven m\u00e9s un cert t\u00edtol per l\u2019entusiasme de la llibretera que va gaudir llegint-lo i sap a qui recomanar-lo perqu\u00e8 coneix la seva clientela.<\/p>\n<p>\u00c9s fonamental aquest coneixement del propi producte, perqu\u00e8 de mitjana, una llibreria rep 250 novetats per mes (a l\u2019Argentina). A Catalunya, s\u2019editen 100 llibres per dia. Imagineu la feina de fer destacar el \u00abteu\u00bb llibre entre aquesta quantitat ingent de publicacions, sense les eines econ\u00f2miques, comunicatives i el personal dels grans grups editorials.<\/p>\n<p>Malumi\u00e1n fa un bon resum del funcionament de la distribuci\u00f3 de llibres, per exemple explicant el proc\u00e9s dels dip\u00f2sits, o de qui s\u00f3n els llibres mentre s\u00f3n a la llibreria o als magatzems de les distribu\u00efdores. Una introducci\u00f3 interessant si esteu pensant a fer el pas de comen\u00e7ar un negoci en el m\u00f3n del llibre, ja sigui una llibreria, una editorial o una distribu\u00efdora, o si teniu curiositat per con\u00e8ixer el viatge dels llibres des de la impremta a les vostres mans.<\/p>\n<p>Gloria Arquillo<\/p>\n<p>De la 5a promoci\u00f3 de l\u2019Escola de Llibreria<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Malumi\u00e1n, V\u00edctor. El destino de una caja. Pro\u0301l., Andrea Palet. [Quer\u00e9taro]: Gris Tormenta, 2024. 87&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4834,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[1400],"tags":[1133],"class_list":["post-2170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ressenyes","tag-llibres"],"acf":[],"taxonomy_info":{"category":[{"value":1400,"label":"Ressenyes"}],"post_tag":[{"value":1133,"label":"llibres"}]},"featured_image_src_large":["https:\/\/fima.ub.edu\/edl\/wp-content\/uploads\/2025\/04\/coberta_destino20de20una20caja-669x1024.jpg",669,1024,true],"author_info":{"display_name":"jordi","author_link":"https:\/\/fima.ub.edu\/edl\/author\/jordi\/"},"comment_info":0,"category_info":[{"term_id":1400,"name":"Ressenyes","slug":"ressenyes","term_group":0,"term_taxonomy_id":1400,"taxonomy":"category","description":"","parent":0,"count":1302,"filter":"raw","cat_ID":1400,"category_count":1302,"category_description":"","cat_name":"Ressenyes","category_nicename":"ressenyes","category_parent":0}],"tag_info":[{"term_id":1133,"name":"llibres","slug":"llibres","term_group":0,"term_taxonomy_id":1133,"taxonomy":"post_tag","description":"","parent":0,"count":1214,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/posts\/2170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/comments?post=2170"}],"version-history":[{"count":1,"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/posts\/2170\/revisions"}],"predecessor-version":[{"id":3686,"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/posts\/2170\/revisions\/3686"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/media\/4834"}],"wp:attachment":[{"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/media?parent=2170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/categories?post=2170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fima.ub.edu\/edl\/wp-json\/wp\/v2\/tags?post=2170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}