revistas digitales de biblioteconomía y documentación
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Metadatos
Identificador único de este registro: 4297
URL: https://bid.ub.edu/en/53/casadella.htm
<meta name="DC.title" content="Content curation in a university library : Case study of scientific dissemination in Geology and Marine Sciences with the TELLUS and NEREUS newsletters" />
<meta name="DC.creator.personalName" content="Casadellà, Jordi" />
<meta name="DC.creator.address" content="jcasadella@ub.edu" />
<meta name="DC.creator.personalName" content="Casanueva, Daniel" />
<meta name="DC.creator.address" content="dcasanueva@ub.edu" />
<meta name="DC.creator.personalName" content="Guallar, Javier" />
<meta name="DC.creator.address" content="jguallar@ub.edu" />
<meta name="DC.subject" content="0050.0030.0060.0010.0000.0000.0000.0000.0000" scheme="TBD" />
<meta name="DC.subject" content="Boletines electrónicos" scheme="TBD" />
<meta name="DC.subject" content="Butlletins electrònics" scheme="TBD" />
<meta name="DC.subject" content="Electronic bulletins" scheme="TBD" />
<meta name="DC.subject" content="0120.0020.0150.0000.0000.0000.0000.0000.0000" scheme="TBD" />
<meta name="DC.subject" content="Bibliotecas universitarias" scheme="TBD" />
<meta name="DC.subject" content="Biblioteques universitàries" scheme="TBD" />
<meta name="DC.subject" content="Academic libraries" scheme="TBD" />
<meta name="DC.subject" content="0040.0010.0020.0000.0000.0000.0000.0000.0000" scheme="TBD" />
<meta name="DC.subject" content="Comunicación científica" scheme="TBD" />
<meta name="DC.subject" content="Comunicació científica" scheme="TBD" />
<meta name="DC.subject" content="Scientific communication" scheme="TBD" />
<meta name="DC.subject" content="0090.0050.0030.0000.0000.0000.0000.0000.0000" scheme="TBD" />
<meta name="DC.subject" content="Estudios de usuarios" scheme="TBD" />
<meta name="DC.subject" content="Estudis d'usuaris" scheme="TBD" />
<meta name="DC.subject" content="User studies" scheme="TBD" />
<meta name="DC.subject" content="0800.6213.0000.0000.0000.0000.0000.0000.0000" scheme="TBD" />
<meta name="DC.subject" content="Universitat de Barcelona. CRAI Biblioteca de Ciències de la Terra" scheme="TBD" />
<meta name="DC.subject" content="Universitat de Barcelona. CRAI Biblioteca de Ciències de la Terra" scheme="TBD" />
<meta name="DC.subject" content="Universitat de Barcelona. CRAI Biblioteca de Ciències de la Terra" scheme="TBD" />
<meta name="DC.subject" content="Content curation" />
<meta name="DC.description.abstract" content="The article aims to analyze the content curation process and the impact of TELLUS and NEREUS newsletters on subscribers. These newsletters, focusing on geology and ocean sciences , disseminate curated news to keep readers informed about scientific developments. The study seeks to establish metrics for accurately measuring subscriber interest and satisfaction A key challenge is the lack of specificity and standardized metrics for such specialized newsletters. To achieve the objectives, this study employs the case study methodology. The evolution of the newsletters are analyzed based on data extracted from email marketing platforms. Additionally, participant observation is used to examine key aspects such as platforms used, the curation system, information sources, topics covered, and the developed metrics system. Findings reveal stable open and click rates over time, indicating that subscribers maintain consistent expectations of interest regardless of the specific content. Additionally, subscribers are classified into 16 categories based on interaction habits, providing valuable insights into reader behavior. These classifications and metrics are essential for understanding the audience and measuring the newsletters impact and success. The study highlights the importance of continuous adaptation to new technologies, the value of specialized information for a diverse audience, the relevance of email as a communication channel, and the development of own metrics focused on user satisfaction. These contributions can be applied to other libraries and scientific dissemination newsletters." />
<meta name="DC.publisher.corporateName" content="Universitat de Barcelona. Facultat d'Informació i Mitjans Audiovisuals" />
<meta name="DC.date.issued" content="2024-12" />
<meta name="DC.type" content="Text.Article" />
<meta name="DC.format" content="text/html" />
<meta name="DC.identifier" content="https://bid.ub.edu/en/53/casadella.htm" scheme="URI" />
<meta name="DC.identifier" content="10.1344/bid2024.53.04" scheme="DOI" />
<meta name="DC.language" content="eng" />
<meta name="DC.relation.isPartOf" content="1575-5886" scheme="ISSN" />
<meta name="DC.rights" content="https://creativecommons.org/licenses/by/4.0/deed.es_ES" scheme="URI" />
<meta name="DCTERMS.bibliographicCitation" content="BiD, nº 53 (desembre 2024)" />
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